Test Bank for Entrepreneurship, 3rd Edition, William D. Bygrave, Andrew Zacharakis,,
Product details:
- ISBN-10 ‏ : ‎ 1118582896
- ISBN-13 ‏ : ‎ 978-1118582893
- Author: Bill Bygrave, Andrew Zacharakis
Entrepreneurship, 3rd Edition explores the trials and tribulations of entrepreneurship so that they’ll have the necessary tools to start their own businesses. It offers coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A chapter on entrepreneurial selling that examines how to sell to multiple stakeholders is included in this text, as well as case studies that provide relevant views. Up-to-date examples and references provide entrepreneurs with the most useful information.
Table of Contents
Chapter 1 – The Power of Entrepreneurship
Chapter 2 – The Entrepreneurial Process
Chapter 3 – Opportunity, Recognition, Shaping and Reshaping
Chapter 4 – Understanding Your Business Model And Developing Your Strategy
Chapter 5 – Entrepreneurial Marketing
Chapter 6 – Building The Founding Team
Chapter 7 – The Business Planning Process
Chapter 8 – Building Your Pro Forma Financial Statements
Chapter 9 – Facing Entrepreneurial Ventures Worldwide
Chapter 10 – Raising Money For Starting And Growing Businesses
Chapter 11 – Debt And Other Forms Of Financing
Chapter 12 – Legal And Tax Issues, Including Intellectual Property
Chapter 13 – Entrepreneurial Growth
Chapter 14 – Social Entrepreneurship: An Overview
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