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Product details:
- ISBN-10 ‏ : ‎ 128516590X
- ISBN-13 ‏ : ‎ 978-1285165905
- Author: N. Gregory Mankiw
With its clear and engaging writing style, PRINCIPLES OF MICROECONOMICS, Seventh Edition, continues to be the most popular and widely-used economics textbook among today’s students. Mankiw emphasizes material that you are likely to find interesting about the economy (particularly if you are studying economics for the first time), including real-life scenarios, useful facts, and the many ways economic concepts play a role in the decisions you make every day. “I have tried to put myself in the position of someone seeing economics for the first time. My goal is to emphasize the material that students should and do find interesting about the study of the economy.”–N. Gregory Mankiw.
Table of contents:
Chapter 1: Economics: The Study of Choice
Defining Economics
The Field of Economics
The Economists’ Tool Kit
Review and Practice
Chapter 2: Confronting Scarcity: Choices in Production
Factors of Production
The Production Possibilities Curve
Applications of the Production Possibilities Model
Review and Practice
Chapter 3: Demand and Supply
Demand
Supply
Demand, Supply, and Equilibrium
Review and Practice
Chapter 4: Applications of Demand and Supply
Putting Demand and Supply to Work
Government Intervention in Market Prices: Price Floors and Price Ceilings
The Market for Health-Care Services
Review and Practice
Chapter 5: Elasticity: A Measure of Response
The Price Elasticity of Demand
Responsiveness of Demand to Other Factors
Price Elasticity of Supply
Review and Practice
Chapter 6: Markets, Maximizers, and Efficiency
The Logic of Maximizing Behavior
Maximizing in the Marketplace
Market Failure
Review And Practice
Chapter 7: The Analysis of Consumer Choice
The Concept of Utility
Utility Maximization and Demand
Indifference Curve Analysis: An Alternative Approach to Understanding Consumer Choice
Review and Practice
Chapter 8: Production and Cost
Production Choices and Costs: The Short Run
Production Choices and Costs: The Long Run
Review and Practice
Chapter 9: Competitive Markets for Goods and Services
Perfect Competition: A Model
Output Determination in the Short Run
Perfect Competition in the Long Run
Review and Practice
Chapter 10: Monopoly
The Nature of Monopoly
The Monopoly Model
Assessing Monopoly
Review and Practice
Chapter 11: The World of Imperfect Competition
Monopolistic Competition: Competition Among Many
Oligopoly: Competition Among the Few
Extensions of Imperfect Competition: Advertising and Price Discrimination
Review and Practice
Chapter 12: Wages and Employment in Perfect Competition
The Demand for Labor
The Supply of Labor
Labor Markets at Work
Review and Practice
Chapter 13: Interest Rates and the Markets for Capital and Natural Resources
Time and Interest Rates
Interest Rates and Capital
Natural Resources and Conservation
Review and Practice
Chapter 14: Imperfectly Competitive Markets for Factors of Production
Price-Setting Buyers: The Case of Monopsony
Monopsony and the Minimum Wage
Price Setters on the Supply Side
Review and Practice
Chapter 15: Public Finance and Public Choice
The Role of Government in a Market Economy
Financing Government
Choices in the Public Sector
Review and Practice
Chapter 16: Antitrust Policy and Business Regulation
Antitrust Laws and Their Interpretation
Antitrust and Competitiveness in a Global Economy
Regulation: Protecting People from the Market
Review and Practice
Chapter 17: International Trade
The Gains from Trade
Two-Way Trade
Restrictions on International Trade
Review and Practice
Chapter 18: The Economics of the Environment
Maximizing the Net Benefits of Pollution
Alternatives in Pollution Control
Review and Practice
Chapter 19: Inequality, Poverty, and Discrimination
Income Inequality
The Economics of Poverty
The Economics of Discrimination
Review and Practice
Chapter 20: Socialist Economies in Transition
The Theory and Practice of Socialism
Socialist Systems in Action
Economies in Transition: China and Russia
Review and Practice
Appendix A: Graphs in Economics
Appendix Introduction
How to Construct and Interpret Graphs
Nonlinear Relationships and Graphs without Numbers
Using Graphs and Charts to Show Values of Variables
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