This is completed downloadable of Test Bank for Business Communication Process & Product Brief 6th Brief Edition by Guffey
Product Details:
- ISBN-10 ‏ : ‎ 0176721258
- ISBN-13 ‏ : ‎ 978-0176721251
- Author:Â Â
Business Communication: Process and Product, 6th Brief Canadian Edition, prepares students for a career in an increasingly digital and global workplace. Through innovative resources and comprehensive coverage, this new edition enhances what has made this product so successful in the past: the 3-x-3 writing process, pioneered by Mary Ellen Guffey, the two-part case studies, and coverage of the latest technologies impacting business today. With content delivered in both print and our digital platform, MindTap, our product provides students with information, instruction, and opportunities to practise and apply what they are learning. MindTap has been completely reimagined to bring a more focused and applicable learning experience to students. Within the MindTap platform there are several experiential learning activities for the students to apply what they have learned and build a portfolio that can be used in the future to showcase their work. For instructors, we have a well-developed and curated site of additional resources that are built to support any course using our learning resources. Guffey, Loewy, Griffin: Your authoritative and trusted brand in Business Communication!
Table of Content:
- UNIT 1 Communication Foundations
- Chapter 1 Business Communication in the Digital Age
- Chapter 2 Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills
- Chapter 3 Intercultural Communication
- UNIT 2 The Writing Process
- Chapter 4 Planning Business Messages
- Chapter 5 Organizing and Drafting Business Messages
- Chapter 6 Revising Business Messages
- UNIT 3 Workplace Communication
- Chapter 7 Short Workplace Messages and Digital Media
- Chapter 8 Positive Messages
- Chapter 9 Negative Messages
- Chapter 10 Persuasive and Sales Messages
- UNIT 4 Reports, Proposals, and Presentations
- Chapter 11 Reporting in the Workplace
- Chapter 12 Informal Business Reports
- Chapter 13 Proposals, Business Plans, and Formal Business Reports
- Chapter 14 Business Presentations
- UNIT 5 Employment Communication
- Chapter 15 The Job Search and Résumés
- Chapter 16 Interviewing and Following Up
- APPENDIX A: Documentation Formats
- Appendix B: Grammar and Mechanics Guide
- Appendix C: Key to Grammar and Mechanics
- Index
- Proofreading Marks
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