Test Bank for Understanding Canadian Business 8th Canadian Edition William Nickels Download

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Product details:

• ISBN-10 ‏ : ‎ 1259066622
• ISBN-13 ‏ : ‎ 978-1259066627
• Author: Jim McHugh; Bill Nickels; Susan McHugh

Nickels Understanding Canadian Business 8th edition is current, comprehensive and user-friendly. This market leading text demonstrates just how integral technology is to business success. The Eighth edition is taken to a new level with the addition of adaptive learning technology (Learn Smart) and the full integration with Connect, McGraw-Hill web-based assignment and assessment technology.

As active instructors of this course and users of their own materials, the Nickels author team is dialled into what’s happening in business and in the classroom, and right now word on the street – from Bay Street to Fleet Street to Wall Street – is “change”. This “no more business as usual” message is one that resonates in Nickels 8e – in the content and in the way in which technology is being integrated.

Table of contents:

PART 1: BUSINESS TRENDS: CULTIVATING A BUSINESS IN DIVERSE GLOBAL ENVIRONMENTS
CHAPTER 1: The Dynamic Business Environment
CHAPTER 2: How Economic Issues Affect Business
CHAPTER 3: Competing in Global Markets
CHAPTER 4: The Role of Government in Business
CHAPTER 5: Ethics and Social Responsibility

PART 2: BUSINESS OWNERSHIP AND SMALL BUSINESS
CHAPTER 6: Forms of Business Ownership
CHAPTER 7: Entrepreneurship and Starting a Small Business

PART 3: LEADERSHIP, ORGANIZATION, AND PRODUCTION TO
SATISFY CUSTOMERS
CHAPTER 8: Management and Leadership
CHAPTER 9: Structuring Organizations for Today’s Challenges
CHAPTER 10: Producing World-Class Goods and Services

PART 4: MANAGEMENT OF HUMAN RESOURCES
CHAPTER 11: Motivating Employees
CHAPTER 12: Human Resource Management
CHAPTER 13: Dealing with Employee-Management Issues

PART 5: MARKETING: HELPING BUYERS BUY
CHAPTER 14: Marketing: Helping Buyers Buy
CHAPTER 15: Managing the Marketing Mix: Product, Price, Place, and Promotion

PART 6: ACCOUNTING INFORMATION AND FINANCIAL ACTIVITIES
CHAPTER 16: Understanding Accounting and Financial Information
CHAPTER 17: Financial Management
CHAPTER 18: The Canadian Financial System

APPENDIX A: Using Technology to Manage Information
APPENDIX B: Managing Personal Finances

ONLINE SUPPLEMENT 1: Working Within the Legal Environment of Business (On Connect)
ONLINE SUPPLEMENT 2: Managing Risk (On Connect)

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